We are very excited about the 2 new products with FairMail pictures hitting the market this fall.
Our partner Oxfam Belgium selected 4 FairMail pictures for their 2018 agenda and lunchboxes. This way making their fundraising products fairer and supporting FairMail’s teenage photographers at the same time. The agenda and lunch boxes with pictures by Julissa, Juan Gabriel, Paul and Akaash are available in Oxfam’s web shop and their over 200 shops in Belgium.
Sales of FairMail Cards in the German speaking countries have received a boost with a new tailor made German FairMail Card collection (click here for the new postcards, greeting cards and midi cards). To increase the quality of the designs and the service provided to the shops, the collection was developed in partnership with i) picture & concept provider “FairMail Cards”, ii) art house “FairMail Distribution Partner UG” and iii) card distributor “Cards & Arts”. By combining forces almost 150 new spinners have been placed in Germany, Switzerland and Austria in the first four months (click here to find a shop location near you).
New German FairMail Card
FairMail’s German partners are very committed to making FairMail a success in Germany, Switzerland and Austria. That is why they will be attending many trade fairs with the new collection (click here to download the flyer), have developed German promotional materials, are working on a German FairMail site and will host one week of the European promotion tour with two teenage photographers from FairMail India (click here for more information).
New German FairMail Card
We can still use your help though! Only with increased sales will it be possible for FairMail to train new teenagers in Morocco, South Africa and Indonesia. If you know of a shop near you that might be interested to sell German FairMail Cards, please send their details to us by clicking here. Then we will make sure the shop owner receives the necessary information about selling FairMail Cards. Or you can provide them with an information package which you can find by clicking here. Also if you have any useful media contacts that might want to report about the Indian teenagers’ visit to Germany, if you are interested in helping to volunteer during the preparation of the trip or during the trip itself please click here.
FairMail is very happy and proud to announce the exclusive partnership it has signed with card publisher “La Carterie SAS”, which is the number one brand in the French greeting card market. The company owns famous brands such as Hallmark, Yvon and Hazan. In the partnership FairMail will provide the pictures and FairMail concept which the product developers of La Carterie will convert into tailor made “solidarity products” for the French market. The first French FairMail Calendar for 2013 is ready to be sold to the first French shops!
French FairMail Promotional video
In order to explain how FairMail works to the employees of La Carterie the teenagers from Peru and India made a special French promotional video in which they tell their story in their best French! Have a look below:
A word from La Carterie’s CEO: Mr Olivier Draeger:
As part of La Carterie’s sustainable development program, it is very important for La Carterie to work with a partner like FairMail which proposes a concrete action to build a better world. “We have been very touched by FairMail project and its activities based on fairtrade” according to Olivier Draeger, CEO of La Carterie. “We think that this partnership will strengthen our knowledge and will enable us to share our mutual experiences. Our objective, from a business perspective, is to be an actor helping to decrease poverty. We also aim to increase our employee’s awareness of the role and potential they have to contribute to society, thanks to their work”. La Carterie buys photos taken by teenagers to develop products such as greeting cards & calendars. 35% of the photo’s purchase price is directly transferred to teenagers for their education and housing.
FairMail in front of the La Carterie office last year
In June two Indian FairMail teenagers will visit La Carterie’s headquarters in Paris and two regional sales meetings in the north of France so the teenagers can meet their new customer.
FairMail is very happy and proud to announce the exclusive partnership it has signed with card publisher “