Archive for the category "Marruecos"

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Primeros postales de Marruecos!

lunes, marzo 18th, 2013
One of the first 4 Moroccan cards

One of the first 4 Moroccan cards

The first new FairMail card collection of 2013 is available now. Our German publisher produced 27 new cards. The new feature about this collection is that it contains the first 3 cards from FairMail Morocco. We are very proud that the Moroccan teenagers (Ibtissam, Siham and Fatimazahra) learned so fast how to combine commercial greeting card themes (like Birthday, New Baby and Friendship) with typical Moroccan symbols (like Moroccan baby shoes, “Hand of Fatima candles” and street cats).

A new Indian FairMail Card

A new Indian FairMail Card

Want to see all the new cards?

You can view them all with this link to our web shop. (to view all 27 cards click on the German flag, otherwise you will only see the cards with no text or English text due to the language settings of our website)

You can also find the new cards in a shop near you by clicking on our on-line shop locator.

Retailers can order the new cards for their shop by clicking here.

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El futuro incierto de FairMail Marruecos

lunes, marzo 18th, 2013
FairMail Morocco teenagers in action in November 2012

FairMail Morocco teenagers in action in November 2012

Unfortunately FairMail has had to decide to not continue with the photography classes in Morocco for the time being. This despite the great photographs being made, the very motivated and talented teenagers, the smooth cooperation with the local NGO’s and the great response by the local community. So why did we take this decision?

When we started FairMail in Morocco in October 2012 we were still not sure if the sale of FairMail pictures and cards would grow sufficiently the coming months to be able to sustainably finance the new operations, plus earn enough money to pay for the educational needs of the new teenagers. Positive minded as we are and with start-up money secured by winning the ASN World Prize  we decided to try anyway. With hope for positive sales developments in the Netherlands, France, Germany and the UK. To be sure we wouldn’t create unrealistic expectations we explained to the teenagers that we would conduct a 2 month pilot project and evaluate in February 2013 if we could sustainably establish FairMail Morocco or not.

The development of sales, although still growing, did not grow as we expected. This put us in a dilemma: either continue with more teenagers from Morocco but diluting the earnings of the current teenagers in Peru and India or decide not to extend the cooperation with the new Moroccan teenagers so the teenagers in Peru and India would not see their income affected. In the end we choose for the second option as the “least bad option”. Mainly because due to FairMail some teenagers in Peru and India have just started expensive education. We would feel horrible if they wouldn’t be able to finish due to their funds running out, only because we felt the urge to “increase FairMail’s impact”. So instead of deciding to increase the quantity of FairMail’s impact to more teenagers we decided to secure the quality of FairMail’s impact to our current teenagers.

One of the four first Moroccan FairMail cards now on the market

One of the four first Moroccan FairMail cards now on the market

So what does this mean for the Moroccan teenagers? We told them last week and of course they were disappointed (but also happy with their first cards!). We told them they cannot submit new pictures to FairMail, but we will keep trying to sell the pictures they already made. Of course they will still receive 50% of the profits made. With no overhead office costs in Morocco we believe there will be nice profits for them. We have made arrangements that they can receive their share of the profits to spend on their education when they want to. And that we can keep control that they actually spend it on education like we promise on our cards.

All in all not a nice development at all and one of the sadder decisions we have had to make. We hope however that our current and future customers will make it possible to return to Morocco in the future and work with the great existing potential there!

FairMail founders Peter and Janneke will remain in Morocco until May 2013 to finish things off and run FairMail’s international office on-line. After that they will focus again on production in Peru, India and international sales.

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Ganancias de los adolescentes en 2012

lunes, marzo 18th, 2013

20.992 Euro. That is the total amount the 44 FairMail teenagers in Peru, India and Morocco earned from the sale of their picture and greetings cards in 2012 for their education, housing and medical funds. This makes the total amount earned by the teenagers since the start of FairMail in July 2006 add up to 95.779 euro.

Akaash in his old mechanics workshop

Akaash in his old mechanics workshop

The biggest earner in India was Akaash who earned 1.667 euro in 2012 which he invested in his private tutorship (when he started FairMail he was not attending school because he could not read and write) and in his motorcycle repair shop he runs with his father. This year they decided to buy a bigger and better situated piece of land where they could expand their business and offer more services.

Elmer with his laptop and graphic design certificates

Elmer with his laptop and graphic design certificates

The biggest earner in Peru was Elmer who earned 1.449 euro in 2012 which he invested in preparing for and entering the private Cesar Vallejo University to study communication sciences. Despite passing all his first year courses he took the brave decision to quit after the first year and choose a more practical graphic design and photography academy to pursue his dreams.

Sandhya doing her homework at home

Sandhya doing her homework at home

The Indian girl with the highest earnings in 2012 was Sandhya who earned 1.330 euro in 2012. She used this money to pay for her school necessities and private tuition. But the majority she added to her savings (no amounting up to 2.191 euro) which she will use after finishing high school hoping to prepare for and enter medical school.

Yuli in front of her university

Yuli in front of her university

In Peru the highest female earnings were achieved by Yuli who earned 1.203 euro in 2012. She used the money to prepare for and enter Trujillo’s national university to study languages to become a language teacher in the future. She still has 4 more years to go and will need all the sales she can get to finish her career.

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Ayuda a escoger los primeros postales de Marruecos & vota

jueves, diciembre 13th, 2012
One of the new pictures from Morocco
One of the new pictures from Morocco

FairMail’s international card publishers are working on new card collections in France, Germany and the Netherlands in time for the spring trade fairs. By voting on the pictures taken by the new teenagers you can let the product developers know what pictures our customers want to see on the new FairMail collections.

This gives you the opportunity to help decide which will be the first Moroccan pictures available on FairMail cards. With this link you can view their best pictures and place your vote on your favorite images.

Thanks for your help!

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Conozca a los adolescentes marroquíes

miércoles, diciembre 12th, 2012
Meet the Moroccan FairMail teenagers

Meet the Moroccan FairMail teenagers

Quienes son los adolecentes que FairMail  a entrenado los últimos dos meses cual es su origen y que son sus sueños? Todos los 9 de ellos están desatancando en la pagina Fotógraos del sitio web de FairMail con sus fotos autobiografía, mejores fotos y la opción a conectarse con ellos vía correo. “Leer mas sobre ellos haciendo clic aqui!

Con los 9 nuevos adolescentes en marruecos, FairMail ha superado la marca de 50 en la actualidad  cuenta con 52 adolescentes en Perú, India y marruecos  quienes han sido capacitados en fotografía y están ganando dinero mediante la venta de sus  fotos.

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Primera exposition de fotografia en Marruecos un gran exito

miércoles, diciembre 12th, 2012
FairMail Exposition

FairMail Exposition

Después de solo dos meses de formación fotográfica a los jóvenes nuevos FairMail Marruecos organizo su exhibición fotográfica por primera vez en Essaouira.

Con el tema de la exposición siendo “My Essaouira” nosotros preguntamos a los chicos que tomaron las fotos, que fue la cosa más importante para ellos en su vida diaria en Essaouira.

De esta manera dando a los visitantes una visión interna sobre la vida de los adolescentes y que es importante para ellos.

we asked the teenagers to take pictures of what was the most important thing in their daily lives in Essaouira. This way giving the visitors a unique inside view into the lives of the teenagers and what is important for them.

The teenagers presenting themselves

The teenagers presenting themselves

Chaima por ejemplo, tomo buenas fotos de la pesca en el puerto donde su padre y hermano ganan ingresos para la familia, para comprar y vender sardinas, el puerto también desempeña un importante rol para Monim mientras limpia los barcos de pesca antes de ser pintados y dar el dinero a su mama como su papa tuvo un accidente mortal hace varios años.

Otros adolecentes como Ibtissan, Hajiba y Badre eligieron contar la historia sobre sus asociaciones, y que hacen para ayudar a los adolescentes, como quedarse en la escuela, tienen comida , ropa para usar y conducir una vida tranquila.

La foto más popular en la que se tomaron son de los gatos que viven en el puerto y en la antigua medina, tomada por Joued y Fatmezahra, respectivamente.

Abdallah showing his pictures

Abdallah showing his pictures

En total los jóvenes vendieron 72, imágenes a los visitantes durante la exhibición. El 100% de las ganancias fueron directamente al fondo de educación privada. Asi ganaron 10.000 dirham (alrededor de 900 euros) para invertir en su futuro.

Lo más destacado para los adolescentes era presentarse a los 100 personas, que asistieron a la noche de apertura y hablar en público por primera vez la cual pensamos que lo hicieron muy bien , en donde los visitantes quedaron muy impresionados.

De igual impresión por los adolescentes era hacer un reportaje por la televisión Marrueco sobre el proyecto piloto de FairMail en marroco.

Monim being interviewed for the national television

Monim being interviewed for the national television

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MyEssaouira

sábado, octubre 27th, 2012
The FairMail Morocco Teenagers

The FairMail Morocco Teenagers

– In ENGLISH BELOW –

Fondée en 2006, FairMail est une entreprise de commerce équitable qui produit des carte de vœux, réalisées en Inde et au Pérou, par des adolescents en situation de pauvreté.  La mission de FairMail est d’offrir un meilleur avenir à l’ensemble de ces adolescents, qu’ils construisent eux même en développant : leur créativité (au travers de la photographie) et leur confiance en eux (grâce à cette expérience professionnelle, leurs nouvelles compétences et en créant leur propre produit). Ils choisissent ainsi leur futur en toute conscience. Avec l’argent qu’ils gagnent au sein de FairMail, ils financent leur éducation qui leur permettra de réaliser leur rêve.  

En 2012, FairMail a décidé d’introduire son programme dans un troisième pays : le Maroc. Après trois semaines de voyage prospectif en février, la décision a été prise de s’installer à Essaouira. Un projet pilote a ainsi commencé en travaillant avec les adolescents défavorisés des associations Bayti, Au Cœur de l’Amitié et Dar At Talib. Les adolescents suivent deux leçons par semaine, avec en option une leçon privée additionnelle. Le démarrage de FairMail Maroc a été très dynamique, avec des adolescents qui sont déjà en train de produire des photos dans un délai très court !

Le 24 novembre se tiendra l’exposition “Mon Essaouira” montrant Essaouira à travers le regard des adolescents et ainsi, une perspective unique de la ville. Vous êtes invités à venir découvrir leur travail et à rencontrer les 9 jeunes artistes à la soirée d’ouverture le 24 novembre 2012.

L’exposition se déroulera du 26 novembre au 01 décembre 2012. Si vous n’avez pas la possibilité d’être présent lors de la soirée d’ouverture, les adolescents vous proposent de venir voir leur travail pendant cette semaine.

Toutes les photos des adolescents sont en vente. 100% de l’argent récolté va directement à l’adolescent(e) qui a pris la photo, pour financer son éducation.

 ‘MON ESSAOUIRA’

 à

Dar Souiri

2 Avenue du Caire, Essaouira

Soirée d’ouverture  – samedi 24 novembre de 19h à 21h

Exposition du  lundi 26 novembre au samedi 01 décembre de 9h-12h, 15h-19h

How to find Dar Souiri?
How to find Dar Souiri?

– IN ENGLISH –

FairMail, founded in 2006, is a company producing fair trade greeting cards with photos made in Peru and India by local underprivileged teenagers. FairMail’s mission is to offer opportunities for a better future to the teenagers, which they THEMSELVES create; by developing their creativity (through photography) and their self-esteem (through job experience, new skills and having their own product) so that they can choose their future paths more consciously.  With the money they earn in FairMail they can finance the education they need to realize these futures.

In 2012 FairMail decided to introduce the program to a third country, Morocco, and after a 3 week orientation trip in February, it was decided to open its doors in Essaouira and begin a pilot project working with underprivileged teenagers from Bayti, Au Couer de l’Amitie and Dar At Talib.  The teenagers have two group lessons and the option of a further private lesson per week. It has been an exciting start to FairMail Morocco with the teenagers already producing great photographs in such a short time.

On the 24th November we are hosting ‘My Essaouira’, an exhibition of the teenagers’ photographs showing Essaouira through their eyes, giving a unique perspective to their city. You are invited to watch their work and meet the young artists themselves on their Opening Night on the 24th November 2012.  

The exhibition runs from 26th November to 1st December 2012, so if you are unable to make the Opening Night do visit another time, the teenagers would love you to see their work.

All the teenagers pictures are for sale. 100% of money goes directly to the teenager who took the picture for him or her to spend on their own education.

 

‘MY ESSAOUIRA’

 

at

 

Dar Souiri

2 Avenue du Caire, Essaouira

Opening Night  – Saturday 24th November 2012, 7pm – 9pm

Exhibition runs Monday 26th  November – Saturday 1st December 2012

9 am – 12 pm, 3pm – 7pm

How to find Dar Souiri?

How to find Dar Souiri?

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Classes de fotografía en Marruecos comenzaron

lunes, octubre 22nd, 2012
The FairMail Morocco Teenagers

The FairMail Morocco Teenagers

After the first 6 photography lessons we can now really state that FairMail Morocco has actually started. A group of 10 deprived local teenagers is getting free photography lessons three times a week and a digital camera to borrow.

On the 24th of November their pictures will be displayed to the world for the first time in a photography exhibit called “My Essaouira”. This photogenic Moroccan fishing village has been photographed by many international photographers. This will the first time that the local youth will show their own perspective on their village which will give an unique insight into their lives and what the different places in their village mean to them.

First class:

First class:

Two weeks after the exhibit the teenagers will receive an upfront payment of 500 dirham per pictures (about 50 euro) for their 20 best pictures which they can start to invest in their education. Hopefully these pictures will make it to FairMail postcards quickly so they can start to earn more. If this actually happens is very important for the future of FairMail Morocco in 2013. Only with a substantial growth of the sales will it be possible to employ the new teenagers on the long run. Without harming the earnings of the current teenagers in Peru and India, who after envisioning their dreams, are now working hard on making them reality. Because of this uncertainty the 10 teenagers (5 boys and 5 girls) received a temporary contract for 2 months. In the beginning of 2013 we will evaluate if FairMail’s sales has increased sufficiently to set up FairMail in Morocco definitely.

FairMail Morocco photographer Fatime zara in action

FairMail Morocco photographer Fatime zara in action

FairMail doesn’t do all the work in Morocco by itself. We cooperate with 3 local organizations that support underprivileged teenagers and put them forward to participate in FairMail:

FairMail is working together with 3 organizations here:

Au Coeur de l’Amitie, an organization that works with disadvantaged children by feeding them and providing an area for and help with schooling.  Each child gets a meal at lunchtime and something to eat after school before they go home.  They serve more than 30,000 hot meals per year to about 50 children.  They have very kindly given us a classroom to teach in on Saturdays.  We have four children from here – Hajiba (14, female), Badr (13, male), Chaima (14, female) and Fatimzara (14, female).

Founded in 1995, BAYTI, meaning my «home», works with children in difficult situations – street kids, victims of economic or sexual exploitation, victims of violence and children from destitute backgrounds. The programme is for all children and families in difficulty needing protection, assistance, counseling and orientation. Our kids from Bayti are Ibtissam (14, female), Siham (15, female) and Mohammed (16, male). Unfortunately Mohammed stopped attending classes and is currently not participating any more.

Dar At Talib, meaning ‘House of the Student’, is a foundation that has been established to help local children continue with their studies, providing lodging, food, monitoring and tutoring. From Dar Attalib we have Jaoud (12, male), Abdallah (16, male) and Mounaim (15, male).

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Iniciadores de FairMail Peter y Janneke rumbo a Marruecos

domingo, agosto 26th, 2012
Janneke ready to adapt to Moroccan society

Janneke ready to adapt to Moroccan society

By the time you read this FairMail founders Peter and Janneke will be well on their way to Morocco. In Peter’s grandmother’s old car, stashed with camera’s, computer’s, greeting cards and a card spinner they are on their way to drive the 3.500 kilometer from Amsterdam to Essaouira on the Moroccan Atlantic coast. In order to, if all goes well. to set up their third FairMail production unit.

Do you want to stay informed about their adventures then regularly check into their  Facebook and Tumblr page’s.

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Paso importante para FairMail en Marruecos

jueves, marzo 22nd, 2012
Janneke adapting to Morocco

Janneke adapting to Morocco

The decision is final: On the first of September 2012 FairMail Morocco will open its doors in the small Moroccan city of Essaouira. Peter and Janneke were able to make this decision listening to both their mind and their heart after their three week orientation visit to Morocco. During this period they visited 5 potential places and 10 potential local cooperation partners. Essaouira ended in first place in the end. Mainly because of the very good match with three local organisations that already work with “deprived teenagers”. They have committed themselves to help preselect suitable FairMail teenagers. These organisations work with street children, victims of sex tourism, children who are being exploited as workers by their parents and employers and children who belong to poor families from the historic medina.

The beautiful city of Essaouira

The beautiful city of Essaouira

Besides the suitable local partners the choice for Essaouira was also made because it is such an incredibly photogenic little city with miraculous light. The city is surrounded by a medieval wall, has a traditional and bustling medina, a very attractive fishing harbour and a beautiful long, wide beach (click here for a nice video about the place). Also in the direct surroundings enough places can be found for small photography excursions with the teenagers.

A meeting with Bayti, Morocco's leading street childre organization

A meeting with Bayti, Morocco

The coming months FairMail will prepare itself by learning Darija (Moroccan Arabic dialect), look for a local manager and an office. So on the first of September the photography classes can start. And then just hope and work hard that it won’t be long for the first Moroccan pictures to be printed on a FairMail card.

These good results would never have been possible without the (often spontanious) help of many very hospitable inhabitants of Morocco. A big “Shukran” goes out to Kauotar, Asmaa, Fairouz, Naima, Bedrredine, Malika, Ali, Saida, Hassan, Natalie, Amina, Jes and Paolo. Click here for more pictures of the visit on FairMail’s facebook page.

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